Spice Up Your Trip to Korea with “K-Beauty”

May 20, 2024

The Ministry of Culture, Sports and Tourism (Minister YU In Chon, MCST) together with the Visit Korea Year Committee (Committee) and the Korea Tourism Organization (KTO) will hold “Korea Beauty Festival 2024” at major spots across Seoul throughout June. The festival consists of programs and events designed to attract international tourists by capitalizing on their keen interest in and preference for K-beauty, including activities in different areas including hair and makeup, fashion, healthcare, and wellness, as well as discount and other promotion events and business-to-business (B2B) events.

MCST to Invite 32 Groups of “Real Fans” of Korea from Around the World

May 17, 2024

The Ministry of Culture, Sports and Tourism (Minister YU In Chon, MCST) and the Korea Tourism Organization (KTO) will invite 32 groups comprising 50 “real fans” of Korea from around the world to visit the country from May 20 to 24 in celebration of “Visit Korea Year 2024” and promotion of K-culture and K-tourism.

“Travel Month” Returns in June with More Local Tourism Content, Reaching All Corners of Korea with Bustling Local Tourism

May 16, 2024

The Ministry of Culture, Sports and Tourism (Minister YU In Chon, MCST) together with the Korea Tourism Organization (KTO) is actively promoting the charm of local tourism and boost consumption through domestic travel from May 14 (Tue) to June 30 (Sun) with the “June Travel Month” campaign. Last February, the government designated “Travel Month” as one of its major policies to stabilize people’s livelihood, implementing the policy in March and June for the first time this year. During the “March Travel Month” campaign, the nation’s total travel volume (269 million people) and tourism consumption (KRW 13.5 trillion) increased by about 3.1% year over year, revitalizing local tourism across the country even during a usually slower travel season. For the “June Travel Month” campaign, more than 240 organizations, including the central government, local governments, and the private sector, have prepared a wider range of abundant benefits and offerings than in March.

Spend a Day with King Sejong on His Birthday

May 14, 2024

The Ministry of Culture, Sports and Tourism (Minister YU In Chon, MCST) held the “A Day with King Sejong” event at Gyeongbokgung Palace and Sejong Center on May 14 and 15 to commemorate the 627th birthday of King Sejong (May 15). On the 14th, Minister YU attended the “Sejong Yi Do (李祹) Birthday Ceremony (haryeyeon)” at the Sujeongjeon area in Gyeongbokgung Palace to celebrate the great king’s birthday.

MCST to Celebrate King Sejong’s Birthday with Korean Language Events across the Country in May

May 10, 2024

The Ministry of Culture, Sports and Tourism (Minister YU In Chon, MCST) will hold various Korean language–themed events throughout the country this May in collaboration with the National Institute of the Korean Language (NIKL), Korean Language and Culture Centers, and “Woorimal Gakkumi (Korean Language Keepers)” to celebrate King Sejong’s birthday (May 15).